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MCG Reports

The Impact of DTV on Television and Computer Displays
(Technology and Demand Forecast for the North American Market)
by Charles McLaughlin | chuck@mcgweb.com | Telephone: 650 323 7155
and Ron Cooke | research@wizwire.com| 530 269 3804

___________________________________________________

List of Tables

Table 1-1

ATSC DTV Picture Formats (Compression Formats)

19

Table 3-1

Which Application is Most Likely to Drive HDTV Set Purchases?

38

Table 3-2

DTV Conversion Schedule

43

Table 3-3

TV Content Distribution at Receiver

44

Table 4-1

Key Deals and Deal Makers

56

Table 5-1

DTV Set Premium Values at 85% Market Penetration

89

Table 8-1

Products and Services for the Home Systems Market

123

Table 8-2

DTV System Comparison

126

Table 8-3

Display Parameters

128

Table 8-4

Size and Form Factor

128

Table 8-5

Applications by Location

129

Table 8-6

Applications by Location (Continued)

129

Table 8-7

The Price Benefit Proposition

132

Talbe 8-8

Legacy Home Computer Monitors

135

Table 8-9

PC Video Home Computer Monitors

136

Table 8-10

Entertainment: Legacy Home Displays

137

Table 8-11

Entertainment: Digital Home Displays

137

Table 8-12

Two New Classes of Home Displays

138

Table 8-13

Interface Summary

146

Table 8-14

Input Video Formats

148

Table 9-1

US Television, Radio, and Sound Equipment Purchases

151

Table 9-2

FCC DTV Conversion Schedule

158

Table 9-3

Case 1, Subscribers by Primary Service Used

159

Table 9-4

Case 1, NTSC, SDTV and HDTV Content by Primary Service Used

160

Table 9-5

Case 2, NTSC, SDTV and HDTV Content by Primary Service Used

162

Table 9-6

HDTV Competitive Space

168

Table 9-7

PCTV Competitive Scope

169

Table 9-8

i-Tablet Competitive Space

171

Table 9-9

HDTV Rear Projection Monitor vs. CRT Monitor

179

Return to the summary - Impact of DTV
View the Table of Contents for this report
View a List of Figures for this report