MCG Personnel
Below you will find links to personal biographies, projects and publications for the staff members of McLaughlin Consulting Group.
Charles W. McLaughlin
Mr. McLaughlin is a principal at the McLaughlin Consulting Group (MCG) in Menlo Park, CA, specializing in the display industry. He numbers among his clients both Fortune 1000 corporations and start up companies. Drawing on his background as an entrepreneur and new product pioneer, Mr. McLaughlin focuses his personal attention on defining opportunities, developing market strategy, managing research programs, and mediating financing and partnering relationships. (read more about Mr. McLaughlin and view his project and publication listing)
Stephen E. Marsland
Mr. Marsland is a senior partner at the McLaughlin Consulting Group (MCG) in Menlo Park, CA, specializing in high-tech industries. Mr. Marsland has done a variety of strategic custom consulting assignments for Fortune 500 clients as well as start-ups in areas of emerging display technologies. He also has authored reports for MCG on displays in home entertainment, personal viewers (head-mounted displays), and market opportunities in display components such as optical films. Mr. Marsland maintains MCG's proprietary Projector Cost Model which models costs and brightness for the full range of front and rear-projection systems. (read more about Mr. Marsland)
Carl Cobb
Mr. Cobb is a senior partner at the McLaughlin Consulting Group (MCG) in Menlo Park, CA, specializing in the display industry. He was Vice President, Display Products at Optiva, an optical nanotechnology company. (read more about Mr. Cobb)
Bruce Kuhlmann
Mr. Kuhlmann is a senior partner at the McLaughlin Consulting Group (MCG) in Menlo Park, CA, specializing in the display industry, telecommunications and optical thin films. Bruce has been involved in engineering, product development, sales, marketing and business development with companies such as JDSU, Viratec, Spectra Physics and Bookham. (read more about Mr. Kuhlmann)
Steve Jurichich, Ph.D.
Dr. Jurichich is a senior partner at the McLaughlin Consulting Group (MCG) in Menlo Park, CA specializing in the display industry and emerging technologies. Most recently he was Director, Display Technology at DisplaySearch. His experience in the display industry includes display equipment development at Intevac and Photon Dynamics and starting the Display Technology Center at HP. He has also worked as a semiconductor process engineer at National Semiconductor and Matsushita Electric.
Adrienne Hefter
Ms. Hefter specializes in internet based research and data base maintenance and is webmaster for www.mcgweb.com. She has been a full time contributor at MCG for more than 10 years. Ms. Hefter received a BA in Art History and Industrial Design from San Francisco State University.
Dr. David Armitage
Dr. Armitage is a consultant and engineering physicist, specializing in display technology and electro-optics. He has an extensive background in modeling display devices and systems. Recent publications include two SPIE articles on liquid crystal projection displays and silicon chip based imaging devices. (read more about Dr. Armitage and view his project and publication listing)
Frederick Nobile
Mr. Nobile is a consultant with the McLaughlin Consulting Group in Menlo Park, CA, specializing in the display process technology and secondary research. As an innovator in the polymer dispersed liquid crystal (PDLC) field, he has extensive background in materials and process development as well as device fabrication and test. He has also developed extensive databases of display products and applications. (read more about Mr. Nobile)
Dr. Kirk Moffitt
Dr. Moffitt is a consultant in La Quinta CA, specializing in human factors design for workstation, mobile and near-eye displays. He holds a Ph.D. in Engineering Psychology, and has 20 years of industry experience. He is the co-editor of the McGraw-Hill text Head Mounted Displays: Designing for the User, and has published over 30 articles and reports. He also holds a patent on a method to reduce binocular rivalry with near-eye displays. (read more about Dr. Moffitt and view his website)
Scott Holmberg
Mr. Holmberg has the distinction of having committed his entire career to the critical technologies that have enabled flat panel displays. is a business development and technology consultant specializing in visionary white space market development for wearable displays. (read more about Mr. Holmberg)

